MOVIE: COMING SOON

Coming Soon (โปรแกรมหน้า วิญญาณอาฆาต) 2008 Thai horror film which stars Singer Worrakarn Punch Rotjanawatchra, Sakulrath Thomas, and Chantavit Dhanasevi, in the directorial debut for Sophon Sakdaphisit, co-writer of Thai films "Shutter" and "Alone".

Shane (Chantavit Dhanasevi) is theater projectionist who has promised to bootleg a Thai horror film which had been getting a lot of hype. While sitting in the theater with his DV-cam, he begins feeling that something is not quite right. When the movie is over, a sense of deja vu overtakes him. The events just depicted in the film are happening again, and this time it is no fantasy.

Slasherpool felt that the film had some decent scary moments and that the script was sound. They noted that first-time director Sopon Sukdapisit might not have had a lot of experience, with some obvious flaws, and "rookie" mistakes, and nothing very innovative, suggesting that he stick to writing. The opined that it "is a movie destined to be remade"..."worth watching if you're in the mood for a decent ghost story but don't expect to get blown away." When reviewed by Movie Exclusive, they summarized by saying "Coming Soon doesn't have enough to be an instant classic, but it bodes well for the GMM Tai Hub stable that they're still a force to be reckoned with when it comes to raking up the scares". The Fridae Movie Club thought the film had promise when they wrote "Coming Soon has a sharp film-within-a-film concept, further proof of Sophon Sakdapisit’s screenwriting talents", but noted its lacks when writing "But the direction falls way short of the ambitious script." This same opinion was shared by Fangoria, which wrote "Sakdapisit tosses in a few effective setpieces and plenty of gouged-out eyes, but the majority of Coming Soon feels overly familiar and illogical".

REVIEW:
" If you ve watched any last and late night shows at any multiplex before, chances are you ll experience some of the creeps when you emerge from the cinema hall and into some winding corridors before you re out into a foyer. Not wanting to name which cinemas though, but for best effect, you should stay in the hall until the end credits have rolled, and make your exit alone. Your hair will stand especially if there are some well placed horror film standees which unexpectedly surprise you when you make a wrong turn.

Writer-director Sophon Sakdapisit exploits this for his latest film Coming Soon, which is a film within a film, shuttling between the 'reel' and the 'real' worlds where the characters inhabit. The marketing folks have wasted no time in reminding us of Sophon s pedigree, having co-written some of the best Thai horror films in recent years with Shutter and Alone. Here he makes his directorial debut, and I suppose you ve to cut him some slack as a rookie dipping his hand into the usual bag of tricks for that assured look and feel of a horror film.

Sakdapisit conjures a movie within a movie, thus giving the audience two fright fests in one film. 'Vengeful Spirit' tells of the supposedly true story of an ugly-as-a-witch old woman Chaba, frizzy haired, walking with a dead leg and all, who abducts the children of a village to fuel her crazed obsession for her own departed child. Naturally the villagers band together to rescue their tortured children, and hang Chaba from the ceiling of her hut.

And as we know with 'true stories', it ll likely be a box office draw, and the pirates want a piece of the pie on the cheap. Sophon s actual story for Coming Soon tells of a projectionist Shane (Chantavit Dhanasevi) who because of money issues, agree to cooperate with his boss to rip off the 'Vengeful Spirit' film from their advanced film reels, by recording it off the cinema screen in one late night illegal projection. But things don t go too well because his boss mysteriously disappears, and early in the film, we also learn that the Vengeful Spirit filmmakers had experienced bumps in the night during a test screening.

Together with ex-girlfriend and cinema usher Som (Vorakam Rojjanavatchra), Shane decides to get down to the bottom of things, and unfortunately the round-robin chasing of red-herrings did sag the story for a bit, given the reliance on formula such as, for starters, having a male-female investigating tag team and unfounded scares. But the best bits come during the beginning of the end, where Sakdapisit puts everything into overdrive and the chills come aplenty, where he builds the atmosphere perfectly, making it ripe through carefully constructed camera angles with much understated now-you-see-it-now-you-don t effect.

Ringu was a film revolving around a killer-video, and Coming Soon works perfectly for the big-screen format since it s based upon a film and set mostly in a cinema, which puts an audience in a familiar and immediate setting. I would have wondered how anyone would react in a theatre with limited audience members, and those scary moments come straight up in your face. Bangkok has some nice cinemas that can easily rival those found here, and this film could also serve like an ill-wish to film pirates, that those involved in piracy should meet with their just desserts (though not necessarily of the supernatural kind).

Coming Soon doesn t have enough to be an instant classic, but it bodes well for the GMM Tai Hub stable that they re still a force to be reckoned with when it comes to raking up the scares "